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Business Brand Photography

Business brand photography for your website and print design - showcase what sets you apart from the competition and remove the need for stock images.

Website Photography to help your business stand out

What is business brand photography?

There are so many labels and terms you could apply to what “business brand photography” is – essentially it’s about capturing what makes your business stand out. 
Imagine a potential customer coming across your website or your social media profile. Do they instantly know what they need to about you?
Can they see what you do, and more importantly, the quality of what you do? Are the fundamental values that you have built your business on being showcased? Will a visitor be interested and want to find out more?
If the answers are “yes”, congratulations – you’ve invested in such an important area.
If not, then this is an area where we at Emotive Eye can help. 

Business brand photography that gets your customers inspired to work with you.
A creative shoot for Mobalpa Kitchens Warrington on the launch of their new showroom.
Creative business brand photography by Birmingham Businesss Photographer Emotive Eye

Stock imagery has no personality.

When constructing a website and print design, it’s effortless to search for stock imagery and drop this into the layout. However, take a step back for one second. 
Sure, stock imagery is a cheap solution – but does it really show you and your business?
Business brand photography can do the same as stock and convey a story or a message, but directed to show your message and showcase your people.  
Creating a shoot to showcase your values, the quality of your work, and also the community you serve, provides images that people will relate to and embrace.

Photographs showing the personnel behind a business and the character and connection they bring to a business and so to its customers
A creative shoot for the store launch at Philpotts Bristol Temple Quay. Capturing the infrastructure and investment in displays alongside the people that give the store it’s character. A shoot that captured the quality and investment the company had made.
Creative photographs at the Philpotts store showcasing the quality of the business and the product they offer

What could we capture in business brand photography?

It’s easy when you’re in the centre of day-to-day business to miss what sets your business apart. }
That’s where we, and indeed your marketing advisors, come in. 

Business brand photography can very easily break down into key areas:

  1. Premises
  2. People
  3. Product
Creative business brand photography by Birmingham Business Photographer Emotive Eye

Showcase the infrastructure of your business.

You may have a showroom where your customers can interact with the business, or you may have a team in a well-designed office, or you may have a warehouse facility that is crucial to your industry. It may be the vehicles and fleet that you need to make your business tick or a workshop where you craft the products your clients require.

There are so many ways we can utilise the ‘background’ of your business to showcase you in your sector, with these photos being useful or your marketing design.

Creative business brand photography by Birmingham Business Photographer Emotive Eye
Part of a shoot for JustBlinds for their new website
Creative business brand photography by Birmingham Business Photographer Emotive Eye
Team and fleet together – showcase how your business makes a difference
Creative business brand photography by Birmingham Business Photographer Emotive Eye
Creative building photography for a Staffordshire college
Creative vehicle photography by Experienced Logistics Photographer Emotive Eye
Logistics photography is a specialism for the team at Emotive Eye
Creative photographs for warehouse refit
Capturing the relaunch of a food wholesale retailer

Celebrate the personalities behind the business.

Capturing the personnel that are the backbone of your business, whether it’s a small team, a growing department or indeed “just you” – with natural headshots and creative team photographs, there are so many ways we can create a connection to your team. 

Investing in quality stylised imagery of your staff works in so many ways. Providing a connection and ownership on your website, to giving a link to the people with whom your customers interact. The images can also provide a branded look to your staff’s online persona, and also be used to showcase a different connection through your social media channels. 

Creative business brand photography by Birmingham Business Photographer Emotive Eye
Creative imagery showcasing behind the scenes for bespoke cake maker BakePod based in Cannock.
Creative headshot photography by Birmingham Headshot Photographer Emotive Eye
Team photographs with style and passion – celebrate what makes your team stand out.
Creative headshot photography by Birmingham Headshot Photographer Emotive Eye
Showcasing the new store and also the new embroidered workwear – all part of the brand shoot for the new website development.

Showcase what you do well.

If your business is product-based, creative product photographs will allow you to showcase what your customers desire.
From being vital for an online store to merely showcasing the quality of your offering – embrace what you do day-to-day and celebrate it with great imagery.

Beautiful photographs capturing the quality of the food produced by a catering company
Beautiful photographs capturing the quality of the food produced by a catering company
Creative product photographs that showcase the quality of the product on offer
Creative product photographs that showcase the quality of the product on offer
Creative detailed product imagery for a new website and print design
Creative detailed product imagery for a new website and print design

With service-based businesses, we often need to look beyond the physical and instead showcase an interaction – show what you do, rather than what you create.

Showcasing business coach working closely with his customers.
Showcasing business coach working closely with his customers.
Part of a business brand shoot for Zoo accounting, showcasing their client interactions.
Part of a business brand shoot for Zoo accounting, showcasing their client interactions.

Want to find out more?

Are you looking for new imagery for your website update, or have you just invested in your premises or brand? 
Now is the perfect time to talk to us. 

Set up a discovery call to establish how we could make a difference to you and your marketing, and help connect you more powerfully to your perfect audience.